OXO, Remade in Japan
Article on the cultural insight necessary to bring OXO’s “Good Grips” products to Japan. They found they needed to redesign several products before being embraced by the market. Spatulas held differently, salad spinner became 35% smaller.
del.icio.us | culture design japan productdesign userresearch
Hello
John is currently thinking and designing in San Francisco.
Projects
Message Muni
A simple and forgiving text messaging service for San Francisco Muni arrival times.
DSButtons.com
DS Buttons are an invitation to play.
Collaborators
Adam DuVander
of WifiPDX and Simplicity Rules fame.
Josh Heumann
Polaroid alchemist extraordinaire.
Sean Madden
The Pixelnomad.
Name Redacted
Qué mysterioso.
Tom Watson
Stays up late over at 110am.